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BBC LONDON OLYMPICS TITLES REVEALED

The BBC has unveiled its "Stadium UK" title sequence for the London 2012 Olympics. It's a super slick animated film, with a really fresh feel to it. The theme tune is written by Elbow, accompanied by the BBC Philharmonic Orchestra and the NovaVox gospel choir. I love the stylish athletes, desaturated tones and crisp depths of field. Really nice how they've included aspects of the British landscape too.

Credits
Agency: RKCR/Y&R
ECD: Damon Collins
Creatives: Jules Chalkley, Nick Simons, Ted Heath, Paul Angus
Production company: Passion Pictures/Red Bee Media
Animation production company: Passion Pictures
Director: Pete Candeland